Nike has been releasing a series of collaborations to celebrate the 30th anniversary of its iconic AirMax shoe, tapping design talents who they’re calling Vision-Airs. For the final installment in the series, NikeLab asked the owner of contemporary London boutique Machine-A, Stavros Karelis, to select five design students to add their aesthetic signature to the brand’s newest sneaker, the Air VaporMax. The new style has been in development for over seven years, and is the lightest Airmax shoe ever made. The shoe’s upper rests directly on the air-bag sole with no layers of foam or anything else in-between. The result is being touted as the most flexible sneaker in the sportswear giant’s history.
For the task, Karelis settled on young designers Azar Rajabi of the Domus Academy, Shizhe He of the Parsons School of Design, as well as Liam Johnson, Paula Canovas, and Wanbing Huang, who all attend Central Saint Martin’s. The students drew their inspiration from the buoyancy and flexibility of the Vapor Max sole, which is a single air bag. For maximum functionality, they unanimously choose to do the upper in a light, breathable knit. While each designer had free reign to come up with their own interpretation of the shoe, they were also asked to maintain the integrity of its underlying engineering. In addition, each created a one-off sportswear look to go with it.
The new Air VaporMax sneakers hits stores on Nike’s AirMax day, which falls this Sunday, March 26thEND
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createdAt:Thu, 30 Mar 2017 14:15:44 +0000