Alicia Keys to Perform on Valentino’s Instagram Live

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Valentino is the latest to launch Instagram Live programming as more and more designers and fashion houses look to social media for innovation during the global pandemic. Grammy Award winner Alicia Keys will kick off the #ChezMaisonValentino series today, April 17, at 4 p.m. EST with a special performance, followed by a poetry reading by Rupi Kaur. Creative director Pierpaolo Piccioli has long looked to poetry for inspiration, weaving its influence throughout his collections at Valentino. Last year, the designer stitched the words of contemporary poets onto the gowns that walked the Valentino Fall/Winter 2019 runway and sent showgoers home with a selection of accompanying verses.

With the #ChezMaisonValentino initiative, Piccioli hopes to entertain and connect the Italian house’s audience as social distancing measures amplify. Other designers providing live streamable performances include Chanel, Chloé, Bottega Veneta, and more.

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createdAt:Fri, 17 Apr 2020 13:55:06 +0000
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