After 53 years, Balenciaga has debuted its first couture line since then. The event marks the brand’s first couture collection in over 50 years. Demna Gvasalia, who has held the title of Creative Director of Balenciaga for over six years now, describes bringing couture back to life at the fashion house.
“Fifty-three years have passed since Cristóbal Balenciaga closed the doors of his house, largely due to the birth of ready-to-wear. Over half a century later, I see it as my creative duty to the unique heritage of Mr. Balenciaga to bring the couture back to this house. It is the very foundation of this century-old Maison,” said Gvasalia.
For the debut of its couture collection, the brand completely wiped its entire Instagram page and posted some of the couture looks for the season, both on their story and feed. Gvasalia spoke about couture’s importance to the future of fashion and Balenciaga’s brand.
“I would say couture is probably the coolest thing that fashion can have a conversation about today, bringing couture into the modern context and communicating it to the current audience. A lot of people don’t even know that Balenciaga is a 100-plus-year-old couture brand. They think it’s a brand that started with the Triple S sneaker. So in a way, it’s kind of educational, but also putting in the spotlight what is the most important thing about fashion, and to me, couture is the purest expression of that,” said Gvasalia.
Balenciaga’s newest couture collection under Gvasalia features 63 extravagant couture looks. The brand went for a collection of mainly neutral colors, with black being used the most, and few shades of bright pink, blue, and yellow. Pieces are decorated with fur, silk, and crystal embellishments and accessorized with large hats, sunglasses, and handbags.
Balenciaga’s one-of-a-kind couture pieces are a representation of the brand’s elegance and sophistication. “Couture is above trends, fashion, and industrial dream-making. It is a timeless and mere expression of craft and the architecture of silhouette that gives a wearer the strongest notion of elegance and sophistication,” said Gvasalia.
Watch Balenciaga’s first couture collection in 53 years on their website at couture.balenciaga.com or view the collection below.
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