Balenciaga Debuts LED Frame Sunglasses for Spring/Summer 2020

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Summer sunnies just got even cooler. In yet another example of the growing relationship between fashion and the tech industry, Balenciaga’s Spring/Summer 2020 collection showcased their new LED frame sunglasses. The rectangular black shades feature the brand’s emblem on the arms in revolving light-up letters.

The design triggers the light-up mechanism when the glasses are opened, but allows the lights to go dark when completely closed, upside down, or manually turned off by tapping on them. The label can change colors, stay lit in the color white, or blink. The sleek accessory is also supported by a USB cable for easy charging.

Inspired by neon blinking sneakers of the 90s, Balenciaga’s newest accessory illustrates their commitment to innovating past trends in fashion. More eye-catching than the cat-eye trend that’s been everywhere in past seasons, the chic silhouette makes these LED shades the perfect piece for staying on trend this season.

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createdAt:Sun, 29 Sep 2019 18:53:56 +0000
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