The times are a-changing—and so are America’s state laws about the legal use of marijuana. Personal, medicinal or otherwise, products containing (and promoting) cannabis are popping up everywhere. For the high-brow herb smoker, there’s 0,000 bongs that double as impressive objets d’art. Heck, even fine jewelry and dog treats are getting the cannabis treatment. But perhaps the most interesting advances in the world of marijuana is in the development of scientifically-backed beauty products packing some pretty potent (and proven) skincare benefits.
Cannabidiol oil (CBD oil for short) is the active ingredient behind a myriad of proven claims including clearing acne, combating aging, easing stiffness, soothing anxiety, and aiding cell regeneration. Not to be confused with hemp seed oil (which is made exclusively from the seeds of industrial hemp plants typically grown for fiber), CBD oil can be extracted from both marijuana and hemp plants and can be applied topically without disrupting psychological or psychomotor functions. Translated simply, this means that your skin can reap all of the localized benefits from CBD oil-containing products, without your body (or brain) getting high.
For brands looking to utilize powerful non-toxic, plant-based ingredients, investing in eco-certified CBD oil is a no brainer. According to Kristi Blustein, the founder of Colorado-based luxury skincare line Khus + Khus, pure CBD oil contains around 470 organic compounds capable of transforming and rejuvenating the skin from the inside out. Combine CBD oil with other proven natural ingredients like carrot seed oil, as Fowler does in her brand’s most popular Blossom Face Serum, and you’ve got a nutrient-rich end product that offers immediate antioxidant protection, while gradually working deeper to balance out inflammation and boost cellular healing. Use the product for just one week, and Blustein says you can expect to see a dramatic improvement in the skin’s overall appearance. For longer-lasting, systematic changes, she recommends trying out any of her CBD oil-containing products for a minimum of five to six weeks.
While the movement is still in its infancy, it’s worth noting that although CBD oil is currently legal in all 50 American states, some cannabis-infused health and skincare products can only be purchased in states where marijuana is already legal. It all depends on the amount of THC a.k.a. tetrahydrocannabinol (the primary psychoactive compound responsible for weed’s infamous buzz) the finished product contains. To give some perspective, hemp seed oil products typically contain less than 25 parts of THC per million counts, while CBD versions can contain anything from 0.01 to 15%. Maximum THC limits vary from state to state, but to access beauty products that veer towards the more medicinal end of the spectrum, you’ll need to live in cannabis-legal Washington, Oregon, Colorado, Illinois, or California.
One of the more high-end brands gaining traction in such liberal states is Whoopi & Maya Synergy, a female-focused business venture by legendary actress Whoopi Goldberg and Maya Elisabeth, the founder of California’s Om Edibles and the seven-times winner of the High Times Cannabis Cup awards. Designed to provide real and natural relief from menstrual cramps and discomfort, the duo have formulated a range of tinctures, rubs, and bath soaks with a robust mix of two separate strains of CBD and THC. Fully activated, the CBD oil works to alleviate pain and relax the nervous system, while the THC prompts the body’s hormones to elevate any lingering feelings of depression and moodiness.
It’s likely that many consumers will still be skeptical about incorporating CBD oil into their beauty and wellness routines, but for trace THC-containing brands like Khus + Khus, it’s simply a matter of time before the phenomenon hits mainstream. Topical application of the oil has been understudied in the U.S. due to tight restrictions on the dried plant’s illegal consumption, but as those laws continue to loosen, so too will greater grants become available for more in-depth research. For now, founders like Blustein will source the highest quality CBD oil and cater to more open-minded, luxury beauty-buyers who are willing to test products that fall a little out of the ordinary.END
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createdAt:Thu, 20 Apr 2017 18:47:34 +0000